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  • “We first met Dan Yates and Alex Laskey six years ago when Opower was piloting a new kind of energy efficiency program to just a few thousand homes by a small utility in Sacramento.The program had a simple hypothesis: By giving people personalized data-driven insights about their energy consumption, you could help them save energy. Inspired by Dan and Alex’s enthusiasm and belief that Opower would one day become pervasive in the global utility industry, [New Enterprise Associates] led the their first round of institutional venture capital when the company had just 12 employees.”

    Opower’s journey to going public

    April 13, 2014

  • “And check out Opower, which just went public. Opower works with utilities and consumers to lower electricity usage and bills using behavioral economics, explained Alex Laskey, the company’s co-founder, at their Arlington, Va., office. They do it by giving people personalized communications that display in simple, clear terms how their own energy usage compares with that of their neighbors. Once people understand where they are wasting energy — and how they compare with their neighbors — many start consuming less. And, as their consumption falls, utilities can meet their customers’ demand without having to build new power plants to handle peak loads a few days of the year. Everybody wins. Opower just signed up the Tokyo Electric Power Company and its 20 million homes.”

    Go Ahead, Vladimir, Make My Day

    April 13, 2014

  • “What lowers energy use? Behavioral research shows appeals to citizenship and the environment and even promises of cost savings fall flat. Peer pressure, however, works. Opower is a company that uses that insight to redesign electric bills. A typical Opower bill might point out you’re using 10 percent more energy than your neighbors and offer suggestions for how to lower that. Now serving more than 90 utilities around the world, Opower says its personalized messages lower overall energy use 1 to 3.5 percent.”

    Apps that might help nudge you into financial health

    April 11, 2014

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  • New Hampshire’s two largest electric utilities are piloting new billing programs, aimed at getting people to save electricity. These programs could be part of a sea change in the way we are billed for electricity, aimed at encouraging efficiency and conservation.  And while convincing Americans to use less energy has always been a bit of a slog, these two pilot programs in New Hampshire hope to change that. One uses the brunt force of economics and the other uses the subtle science of psychology.

    “This is telling me that I’m not quite as good as my most efficient neighbors. I use 11 percent more than my most efficient neighbors, but quite a bit less than my neighbors generally,” says Becky Ohler, scrolling through the home energy report that comes as part of the Public Service of New Hampshire pilot she is part of."

    A Glimpse At Your Future Electric Bill? N.H. Utility Experiments Encourage Conservation

    April 7, 2014

  • “Most Nova Scotians suspect their power bills have soared in recent years. I did the math, and it’s as bad as you think. In 2006, when we were a family of three, we used 31.5 kilowatt hours a day, or roughly 945 a month. The rate was 10.13 cents per kWh so our “true energy” cost — not including base fee, taxes and all the fun extras — was about $95 a month.In 2013, we used 33.9 kWh daily, an understandable increase considering we had doubled to six people and moved into a bigger house. While our usage rose 7.6 per cent in seven years, the power rate jumped 40.7 per cent, to 14.25 cents per kWh.”

    LIFE WITH KIDS: Finding the power to save money

    March 23, 2014

  • “Mighty River Power today confirmed that the most active users of the Company’s free Good Energy Monitor (GEM) service reduce their power consumption by more than 3% and save on their bills.

    Chief Executive, Doug Heffernan, said the widespread application of ‘smart’ meter technology in New Zealand had opened up the opportunity for the Company’s main consumer brand, Mercury Energy, to launch GEM in March last year.”

    New technology reduces household power bills - MRP

    March 11, 2014

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